Improve Rich Text Formatting in Email
Zach Cymbaluk
Within the email builder, it would be useful to have:
- Simple tables (change cell background color, table outlines, etc.)
- Text highlights & selectable text color (I am aware you can change allthe text color)
This upgrade would allow for some much needed flexibility adding contrast, emphasis, quote sections, etc.

Ben Woytowich
Merged in a post:
Add emojis in email text editor
hannagetshired
Would love add emojis as a text editing feature when editing email copy.

Ben Woytowich
Merged in a post:
Ability to highlight words in my emails
ikaneishaj
I would love the ability to edit text colors within my email to highlight certain words or phrases. I would also love the ability to send emails to those who did not open the last email. And lastly, the ability to add other triggers in email automations would be helpful!

Jacob Choi-Durham
Hiya Zach Cymbaluk, thanks for this post! I have a few more questions for you:
- Can you provide examples of the types of information you would like to display in these tables?
- Could you clarify how you would like to use text highlights and selectable text color in your emails?
- Are there any other formatting features you would like to see in the email builder?
Zach Cymbaluk
Jacob Choi-Durham
Thanks for your questions.
I believe the use cases are pretty obvious. It'd allow for much more flexible copy overall.
Please consider implementing this!
Autopilot
Merged in a post:
Text Color Editing Feature
ameliainsights
The ability to edit text colors selectively within email campaigns. I believe adding the capability to select and modify text colors individually would offer users greater flexibility and customization options.
Many of us rely on visual elements to convey our brand identity and communicate effectively with our audience. Being able to adjust text colors on a granular level would allow for more creativity in designing captivating and visually appealing email campaigns.
jaderain
YES! I was looking for this option and was surprised it wasn't already included.